Skip to main content
Line items

Create a line item

  1. Navigate to Line Items and click + Add line item
  2. Configure the general settings
  3. Add targeting criteria
  4. Configure advanced settings (optional)
  5. Click Save

General settings

CloudX propertyDescription
PriorityControls the order in which line items are called. Priority ranges from 1 to 10, where 1 is the highest priority.
Price floorThe minimum CPM (cost per thousand impressions) required for a bid to win. Bids below this floor are rejected.
TargetSelect which ad unit this line item applies to.
BiddersChoose which demand sources compete in this line item. Select one or more bidders from your configured networks.
StatusDraft - line item is saved but not serving ads. Use this while configuring.
Active - line item is live and serving ads.
Paused - line item is temporarily stopped. No ads will serve until status changes to Active.
Targeting lets you control which users see ads from this line item. For example, target users in specific countries. Choose Include to show ads only in selected countries, or Exclude to block ads in selected countries. Targeting

Blocked domains/categories list

You can block specific domains or ad categories by selecting a list from the dropdown. You can also create and edit lists by navigating to Settings → Lists.