Changelog
Demand partner integration release history
2026-07-28
zstd bid compression
CloudX now supports zstd compression for OpenRTB traffic with demand partners, on both bid requests and bid responses.
- Bid requests can be sent with
Content-Encoding: zstd; gzip remains supported. - When CloudX advertises
Accept-Encoding: gzip, zstd, partners may respond with gzip or zstd. - Contact CloudX to enable zstd for your bidder endpoint.